The 7 Pillars of a Profitable Practice Course

Seph’s The 7 Pillars of a Profitable Practice is a must-read for any coach wishing either to set up or dramatically to scale up their business. It is full of extremely practical and directly applicable advice. Seph shares his wisdom on finding your purpose, niche and ideal clients, on marketing and websites, and on leads, info-products and client retention. I read The 7 Pillars in one go, rethought my entire approach to coaching, and immediately redesigned my website.

Whether you’re a veteran life coach, relatively new to coaching or thinking about starting out as a coach, in The 7 Pillars of a Profitable Practice, Seph opens up the doors to his years of invaluable experience and provides a blueprint on how to build a successful coaching practice, sharing the 7 pillars upon which he built PositivePsychology.com – his world-class, evidence-based, online life coaching and life coach support resource centre.

Like many other coaches, I find marketing very difficult. My discomfort is particularly acute right now as I prepare to launch my own book. What a relief to dip into The 7 Pillars of a Profitable Practice by Seph Fontane Pennock. It is like having a partner by my side who clearly loves marketing and wants me to benefit from his expertise.

Above and beyond once again. A gift of great value for many at this time. Clear & simple pillars to go from a job to a business and deliver quality over quantity. So happy to have read this and to have a copy. The value this brings… I have not seen a book like this as of yet. Practice those pillars and many doors of success will open. Thank you 🙏 This can make an amazing difference in the lives of many.

This book precisely summarizes how to rethink a coaching practice as a coaching business. It feels like one is given a long-needed leg-up. Every practitioner who is on the lookout for a framework that walks one through the jungle of building a resourceful, state-of-the-art, online-driven and yet sustainable coaching business, should read this.

Loved this book. Very practical easy-to-read step-by-step manual for trainers, training companies, coaches and aspiring coaches who love to help people and want to reach more people through their work and especially those who struggle to make money. The logic and the steps (pillars) are explained in plain language which made a lot of sense to me.

Every time I think that I have enough knowledge, I am humbled by the knowledge brilliant minds have to offer. The 7 Pillars of a Profitable Practice is by far one of the most practical, insightful and valuable books I have read on how to position and grow my business. As soon as I finished reading and got over my embarrassing aha moments, I felt a surge of excitement to change the way I market my services.

This book is brilliant. It’s refreshing to finally read a practical and pragmatic guide to building and running a successful coaching business based on real lived experience. As I have begun to implement these pillars into my business, I have noticed real positive changes. Thank you for sharing your learnings with us, Seph.

Using the 7 pillars E book gave me a new perspective on how to market my services as a Coach. I read it every time I feel the need to change my offerings. I was struggling with how to promote my coaching business without paying a bomb to the “digital marketers” out there. More than anything else, it broke down the whole marketing of coaching services into small, practical, doable steps. Currently, I am in the process of redoing my website based on my learnings from the 7 pillars book. I can’t thank you enough for this truly wonderful book. It’s a blessing for coaches like me who have all the credentials and passion but don’t know how to reach their dream clients.